Master of Marketing Management Plans

Semester 1 Intake - Full-time study – no cognate credit

Year 1, Semester 1: 24 units

  1. MGMT7250 Evidence-Based Management
  2. BUSI7280 Managing in a Global Context
  3. MGMT7020 Technology and Project Management
  4. MKTG7260 Marketing and Stakeholder Communications

 Year 1, Semester 2: 24 Units

  1. MGMT8003 Organisational Behaviour
  2. MGMT8015 Entrepreneurship and Innovation
  3. MGMT8022 Strategic Management
  4. MGMT8270 Leading People and Change

Year 2, Semester 1: 24 Units

  1. MKTG7027 Brand Strategy
  2. MKTG7050 Consumer Behaviour & Analysis
  3. Restricted Subject Area List Elective (BUSI / INFS / MKTG / MGMT)
  4. Restricted Subject Area List Elective (BUSI / INFS / MKTG / MGMT)

 Year 2, Semester 2: 24 Units

  1. MKTG7028 Digital Marketing Communications
  2. MKTG7060 Applied Market Research
  3. Elective from 4th  list (e.g. MKTG7023 Services Marketing)
  4. Elective from 4th  list (e.g. MKTG7035 Global Marketing)
Semester 2 Intake - Full-time study – no cognate credit

Year 1, Semester 1: 24 units

  1. MGMT7250 Evidence-Based Management
  2. BUSI7280 Managing in a Global Context
  3. MGMT7020 Technology and Project Management
  4. MKTG7260 Marketing and Stakeholder Communications

 Year 1, Semester 2: 24 Units

  1. MKTG7027 Brand Strategy
  2. MKTG7050 Consumer Behaviour & Analysis
  3. MGMT8003 Organisational Behaviour
  4. MGMT8015 Entrepreneurship and Innovation

Year 2, Semester 1: 24 Units

  1. MKTG7028 Digital Marketing Communications
  2. MKTG7060 Applied Market Research
  3. Elective from 4th  list (e.g. MKTG7023 Services Marketing)
  4. Elective from 4th  list (e.g. MKTG7035 Global Marketing)

 Year 2, Semester 2: 24 Units

  1. Restricted Subject Area List Elective (BUSI / INFS / MKTG / MGMT)
  2. Restricted Subject Area List Elective (BUSI / INFS / MKTG / MGMT)
  3. MGMT8022 Strategic Management
  4. MGMT8270 Leading People and Change
Semester 1 Intake - Full-time study – with 24u relevant cognate credit (from AQF 7-9 studies)

Year 1, Semester 1: 24 units

  1. MGMT7250 Evidence-Based Management
  2. MKTG7260 Marketing and Stakeholder Communications
  3. MKTG7027 Brand Strategy
  4. MKTG7050 Consumer Behaviour & Analysis

 Year 1, Semester 2: 24 Units

  1. BUSI7280 Managing in a Global Context
  2. MGMT7020 Technology and Project Management
  3. MKTG7028 Digital Marketing Communications
  4. MKTG7060 Applied Market Research

Year 2, Semester 1: 24 Units

  1. MGMT8003 Organisational Behaviour
  2. MGMT8015 Entrepreneurship and Innovation
  3. MGMT8022 Strategic Management
  4. MGMT8270 Leading People and Change
Semester 2 Intake - Full-time study – with 24u relevant cognate credit (from AQF 7-9 studies)

Year 1, Semester 1: 24 units

  1. MGMT7250 Evidence-Based Management
  2. BUSI7280 Managing in a Global Context
  3. MGMT7020 Technology and Project Management
  4. MKTG7260 Marketing and Stakeholder Communications

 Year 1, Semester 2: 24 Units

  1. MKTG7027 Brand Strategy
  2. MKTG7050 Consumer Behaviour & Analysis
  3. MGMT8003 Organisational Behaviour
  4. MGMT8015 Entrepreneurship and Innovation

Year 2, Semester 1: 24 Units

  1. MKTG7028 Digital Marketing Communications
  2. MKTG7060 Applied Market Research
  3. MGMT8022 Strategic Management
  4. MGMT8270 Leading People and Change

 

Study plans for programs commenced prior to 2021

Commencing in Semester 1 (2018 – 2020)

Year 1, Semester 1: 24 units

  1. BUSI7280 Managing in a Global Context
  2. MGMT7020 Technology and Project Management
  3. MGMT7250 Evidence-Based Management
  4. MKTG7260 Marketing and Stakeholder Communications

Please note: Part-time students should start enrolling from MGMT7250.

 Year 1, Semester 2: 24 Units

  1. MGMT8270 Leading People and Change
  2. MGMT8003 Organisational Behaviour
  3. MGMT8015 Entrepreneurship and Innovation
  4. MGMT8022 Strategic Management

Year 2, Semester 1: 24 Units

  1. MKTG7027 Brand Strategy
  2. MKTG7050 Consumer Behaviour & Analysis
  3. Elective or 2nd Specialisation course
  4. Elective or 2nd Specialisation course

 Year 2, Semester 2: 24 Units

  1. MKTG7028 Digital Marketing Communications
  2. MKTG7060 Applied Market Research
  3. Elective or 2nd Specialisation course
  4. Elective or 2nd Specialisation course

*CBEA6070 is counted toward the program as an elective course.

Commencing in Semester 2 (2018 – 2020)

Year 1, Semester 2: 24 units

  1. BUSI7280 Managing in a Global Context
  2. MGMT7020 Technology and Project Management
  3. MGMT7250 Evidence-Based Management
  4. MKTG7260 Marketing and Stakeholder Communications

Please note: Part-time students should start enrolling from MGMT7250.

 Year 1, Semester 1: 24 Units

  1. MGMT8270 Leading People and Change
  2. MGMT8003 Organisational Behaviour
  3. MGMT8015 Entrepreneurship and Innovation
  4. MGMT8022 Strategic Management

Year 2, Semester 2: 24 Units

  1. MKTG7028 Digital Marketing Communications
  2. MKTG7060 Applied Market Research
  3. Elective or 2nd Specialisation course
  4. Elective or 2nd Specialisation course

 Year 2, Semester 1: 24 Units

  1. MKTG7027 Brand Strategy
  2. MKTG7050 Consumer Behaviour & Analysis
  3. Elective or 2nd Specialisation course
  4. Elective or 2nd Specialisation course

*CBEA6070 is counted toward the program as an elective course.

Commencing in Semester 1 (2017)

Year 1, Semester 1: 24 units

  1. BUSI7280 Managing in a Global Context
  2. MGMT7020 Technology and Project Management
  3. MGMT7250 Evidence-Based Management
  4. MKTG7260 Marketing and Stakeholder Communications

Please note: Part-time students should start enrolling from MGMT7250.

 Year 1, Semester 2: 24 Units

  1. MGMT8270 Leading People and Change
  2. MGMT8003 Organisational Behaviour
  3. MGMT8015 Entrepreneurship and Innovation
  4. MGMT8022 Strategic Management

Year 2, Semester 1: 24 Units

  1. MKTG7027 Marketing Strategy
  2. MKTG7050 Consumer Behaviour and Analysis
  3. Elective or 2nd Specialisation course
  4. Elective or 2nd Specialisation course

 Year 2, Semester 2: 24 Units

  1. MKTG7035 Global Marketing 
  2. MKTG7060 Applied Market Research
  3. Elective or 2nd Specialisation course
  4. Elective or 2nd Specialisation course

*Elective courses should be selected from the listed courses. CBEA6070 is counted toward the program as an elective course.

Commencing in Semester 2 (2017)

Year 1, Semester 2: 24 units

  1. BUSI7280 Managing in a Global Context
  2. MGMT7020 Technology and Project Management
  3. MGMT7250 Evidence-Based Management
  4. MKTG7260 Marketing and Stakeholder Communications

Please note: Part-time students should start enrolling from MGMT7250.

 Year 1, Semester 1: 24 Units

  1. MGMT8270 Leading People and Change
  2. MGMT8003 Organisational Behaviour
  3. MGMT8015 Entrepreneurship and Innovation
  4. MGMT8022 Strategic Management

Year 2, Semester 2: 24 Units

  1. MKTG7035 Global Marketing 
  2. MKTG7060 Applied Market Research
  3. Elective or 2nd Specialisation course
  4. Elective or 2nd Specialisation course

 Year 2, Semester 1: 24 Units

  1. MKTG7027 Marketing Strategy
  2. MKTG7050 Consumer Behaviour and Analysis
  3. Elective or 2nd Specialisation course
  4. Elective or 2nd Specialisation course

*Elective courses should be selected from the listed courses. CBEA6070 is counted toward the program as an elective course.